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Unlock the Secrets of Cravings and Eat What You Love (Mindfully!)

Amy English, Emotional Eating Coach

We all know the feeling. That intense, almost irresistible urge for something specific. It might be the sweetness of chocolate, the comforting crunch of chips, or the smooth creaminess of ice cream. Food cravings can wreak havoc on our best intentions, leaving us feeling like we're constantly battling ourselves. But what exactly triggers these cravings, and how can we manage them effectively?

This post dives into the world of cravings, exploring the science behind them and unpacking the sneaky triggers that ignite them. We'll also unveil powerful strategies to help you take control and make mindful choices about what you eat.

Cravings: More Than Just a Rumbling Stomach

Cravings are much more than just physical hunger. They're a complex interplay between your brain, body, and emotions. When a craving hits, your brain's reward system, fueled by dopamine, gets activated. This weakens your prefrontal cortex, the CEO of your brain responsible for impulse control. Suddenly, resisting that tempting treat becomes a whole lot harder.

The Sneaky Triggers That Hijack Your Willpower

Several factors can trigger cravings, and some are more obvious than others:

  • Sensory Cues: The sight and smell of freshly baked bread, the aroma of popcorn at the movie theater – these sensory experiences can be powerful triggers.

  • Habits: Our routines can become ingrained, leading to automatic cravings. That afternoon coffee break might also mean a pastry in your hand.

  • Boredom: When boredom strikes, we might find ourselves reaching for readily available snacks to stimulate our taste buds.

  • Texture: Texture plays a significant role in cravings, especially for emotional eaters. The smooth comfort of mashed potatoes or the satisfying crunch of chips can evoke specific emotions.

  • Emotional Eating: This is a major player in cravings. When we use food for comfort, to numb emotions, or simply out of boredom, it creates a strong association between certain foods and feelings.

Taking Back Control: Strategies to Manage Cravings

The good news is you don't have to be a slave to cravings. Here are some effective strategies to manage them:

  1. Hunger vs. Craving: Learn to distinguish between physical hunger (gradual, general cues) and cravings (intense, specific desires). This empowers you to make conscious choices.

  2. Know How Food Feels:  Pay attention to how certain foods make you feel physically. If the craving is for something you know will make you feel sluggish, question its appeal.

  3. Sit with the Craving: When a craving strikes, pause and question it. Are you truly hungry? What emotions are you seeking to avoid or fulfill? How will indulging make you feel in the long run?

By understanding your cravings and employing these strategies, you can transform them from irresistible urges into manageable signals. Remember, cravings don't control you – you control them. With a little awareness and planning, you can make mindful choices about what you eat and create a healthier, happier relationship with food.

Ready to Deep Dive?

If you want to learn more about identifying your emotional eating triggers, head over to and grab the free guide. And for any questions, feel free to reach out to

Let's ditch the autopilot and start making mindful choices about what nourishes our bodies and souls!



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